times of financial hardship and political uncertainty is tough, no matter how
worthy the cause. Charities now, even
more than ever, need to find new, innovative ways to catch the attention of
potential donors and to bring them into a ‘feel-good’ setting, where spirits
can be raised as well as funds!
large-scale charitable fundraising has often been aimed at a luxury market; drawing
perhaps from a relatively small group of donors, albeit one with all the right
resources! Increasingly, however, charities
are looking to broaden their base of regular donors to include a new and larger
demographic. What better way could there
be to attract a new crowd into the concept of generous and regular giving than
by treating them to a spectacular event which offers a touch of luxury,
something with a real ‘Wow!’ factor?
Opera can often
be perceived to be a serious and heavy art form, one with which you need to be
familiar in order to enjoy it. Nothing
could be further from the truth! A gala
dinner (for instance) with entertainment by London Festival Opera includes many
of the best-known arias so will appeal equally to newcomers and seasoned opera
lovers alike. It will provide a sophisticated
but lively and fun evening, full of drama, passion, humour and interaction with
guests. Who could fail to feel flattered
to receive the attentions of Carmen as she serenades a male guest with a red
rose during her infamous Habanera aria?
Or indeed, have their adrenalin levels raised by The Barber of Seville
approaching them with a large and shiny blade?!
All this combined with the thrill of hearing at close range the human
voice in its most refined form is an unbeatable combination.
Festival Opera have been involved with charity fundraising events for many
years, having been the vehicle for raising many hundreds of thousands of pounds
for a wide range of charities, including the British Red Cross, Animal Health
Trust, The Duke of Edinburgh Award Scheme, Tusk, Cancer Research, Mencap,
Barnardo’s and Tommy’s Campaign. Venues
have ranged from London Livery Halls to private country houses, including
theatres, concert halls, schools and Royal Palaces along the way. We have many years of experience creating
bespoke programmes for charity events, so please do feel free to contact us if
you are considering organising a special event and would appreciate advice on
how best to entertain your guests for maximum effect. As well as advice on the type of programme which
would be most suitable for your cause we can also advise on sponsorship ideas
which have worked and helped charities raise funds in the past.
If guests leave
a fundraising event without having had their emotions heightened, their
passions aroused, or their laughter muscles exercised they are more likely to
leave with money still in their pockets.
If you move them with excitement, passion, laughter and tragedy all in
the space of an hour, having set those emotions to some of the greatest and
most rousing music ever written, you’re on to a winner.
contact: Philip Blake-Jones on +44 (0)
207 223 5456 or 07802 182847